FTC Declares Can-Spam a Success

ZDNet is reporting that the FTC announced in a recent report to Congress [PDF Warning] that the Can-Spam act is 'effective in providing protection for consumers.' The report boasts that the substantive provisions of the Act have mandated adoption of a number of commercial email "best practices" that many legitimate online marketers are now following. Second, the Act has provided law enforcement agencies and ISPs with an additional tool to use when bringing suit against spammers. The more than 50 cases brought to date by the FTC, the Department of Justice, state Attorneys General, and ISPs demonstrate CAN-SPAM's enforcement efficacy.