Spotify helps Swedish music sales rise 30.1% in first half of 2012

Streaming music now accounts for 89% of digital music sales in Sweden, according to figures released by GLF, the local arm of music industry body the IFPI.

Mark Dennis, CEO of Sony Music Sweden, makes the same point: “One of the most gratifying consequences of this is that it gives us the opportunity to sign more artists, and record more new Swedish music than ever. In fact, for most of our artists, streaming music now represents the majority of the revenue.”