Verizon selling Tumblr to owner

Found on Ars Technica on Monday, 12 August 2019
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Terms of the deal were not disclosed, but an Axios article said the sale price is "well below" $20 million.

Yahoo bought Tumblr for $1.1 billion in 2013. Verizon bought Yahoo's operating business, including Tumblr, for $4.48 billion in June 2017.

"Mr. Mullenweg said his company intends to maintain the existing policy that bans adult content," today's Journal article said. "He said he has long been a Tumblr user and sees the site as complementary to

That's one way to burn money. After the adult ban, it was pretty obvious to everybody that the site would vanish.