Google Woo of German Carmakers Draws Audi Snub Over Privacy Woes

Found on Bloomberg on Wednesday, 10 June 2015
Browse Future

Google Inc.’s avowed strategy of courting German carmakers into partnerships got a snub from Audi AG amid concerns that Internet-assisted driving may risk intruding on passenger privacy.

“Customers want to be at the center” of their car-ownership “and not exploited for it,” Stadler said Tuesday. “They want to be in control of their data and not subject to monitoring. And we take this seriously.”

One day you probably will get your car with a hefty discount if you opt-in to constant advertising while you are on the road. Then some smart developers take a look at it, figure out how to root your car and install adblocking software onto it to give you your privacy back.