Elon Musk tweet-announces a $78,000 performance Model 3 with all-wheel drive

Found on Ars Technica on Sunday, 20 May 2018
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What you get for all that extra cash will be the ability to go 0 to 60 miles per hour in 3.5 seconds, with 155 mph top speed and at range of 310 miles. "Cost of all options, wheels, paint, etc is included (apart from Autopilot)," Musk tweeted.

It's been a rocky year, with Musk admitting early on that his California and Nevada factories were in "production hell" as quarter after quarter slipped by with disappointing Model 3 production numbers. Only recently has the company been able to push out a significant number of cars per week, although investors have remained wary of Musk's often overly-optimistic projections.

That's all cute and sweet, but for mass adoption Tesla needs to focus more on the lower price segment. On the other hand Musk might like to keep it expensive to lower the order numbers since production cannot keep up.